top of page
  • sitiatarfa8

The Rising of Data Science in Indonesia: Unlocking Opportunities in the Digital Era

For the last decade Data Science is deemed as the sexiest job of the 21st century by Harvard Business Review. This recognition highlights the increasing importance of data scientists in transforming businesses and industries. In line with this trend, World Economic Forum in 2023 Future Job Reports, AI and big data will make up more than 40% of the technology training programs implemented in the surveyed organizations operating in the United States, China, Brazil, and Indonesia during the next five years.

As businesses and organizations across various sectors in Indonesia realize the potential of harnessing data for insights and decision-making, the country has experienced a rapid surge in the adoption and popularity of data science. The transformative power of data science in unlocking valuable insights and gaining a competitive edge has become increasingly evident. This article explores the growing prominence of data science in Indonesia, the driving factors behind its rise, the challenges and opportunities it presents, and the initiatives taken by the government and industry to foster its development.


To understand the current landscape of data science in Indonesia, it is essential to consider the country's technological advancements and data infrastructure. Indonesia has made significant progress in developing its technology ecosystem, with efforts focused on creating an environment conducive to data-driven innovation. The government has played an active role in promoting data science through various initiatives, such as the establishment of research centres and the implementation of policies supporting digital transformation. Additionally, academia has been instrumental in nurturing education and research in data science, offering specialized programs and courses to equip students with the necessary skills.

Current Landscape of Data Science in Indonesia

The demand for skilled data science professionals is witnessing a significant surge across industries in Indonesia. Companies are realizing the immense potential of data science in unlocking valuable insights and gaining a competitive edge. Concurrently, data science communities and organizations have sprouted throughout the country, fostering knowledge-sharing and collaboration. Moreover, partnerships between industry and academia have led to impactful data science projects, further accelerating the growth of the field.

Driving Factors

Several factors contribute to the rising prominence of data science in Indonesia. The exponential growth of big data, driven by the digitalization of various sectors, has created an urgent need for effective data analysis. Organizations recognize that data-driven decision-making holds economic benefits and fosters innovation. Additionally, the increased accessibility to data science tools and technologies has empowered individuals and businesses to leverage data for actionable insights.

In line with the growing importance of data science, e-commerce giant Tokopedia has recognized the significance of AI talents and data scientists in the modern age. The company has echoed this sentiment by emphasizing the need for professionals in these fields. The impact of the COVID-19 pandemic further emphasized the importance of data science for Tokopedia. As lockdowns and social distancing measures were implemented, the marketplace experienced a massive surge in active users. The number of users skyrocketed from 90 million at the beginning of the pandemic to an impressive 100 million by May 2021. Charlie Tjandra, Tokopedia's head of data analytics - business intelligence, acknowledges that this surge in users directly correlates with the increasing demand for digital talents, including data scientists and AI specialists.

Challenges and Opportunities

While the data science landscape in Indonesia shows immense promise, it is not without challenges. The shortage of skilled data scientists poses a significant hurdle for organizations looking to embrace data-driven practices fully. The demand for professionals with expertise in data science, analytics, and AI surpasses the available talent pool. This skill gap highlights the need for concerted efforts to develop and nurture data science skills through education, training, and upskilling programs.

Additionally, addressing concerns related to data privacy and security is paramount to building trust in the field. Organizations must establish robust data protection measures, comply with relevant regulations, and prioritize ethical data practices to ensure the responsible and secure use of data.

However, these challenges also present opportunities for individuals and institutions to bridge the skill gap and strengthen the data science ecosystem in Indonesia. Efforts can be made to enhance data science education and training programs to produce a pipeline of skilled professionals. Collaborative initiatives between academia, industry, and government can foster partnerships and knowledge exchange, enabling the development of a competent and innovative workforce. Moreover, addressing societal challenges through data science applications can drive social impact and contribute to the sustainable development of Indonesia.

Chairman of Sharing Vision Telematics Research Institute, Dimitri Mahayana, highlights the importance of innovation, big data, and AI technology for companies in Indonesia. Research reveals that 22% of companies acknowledge the need for implementing these technologies. However, 30% of respondent companies reported obstacles in acquiring competent human resources to leverage these technologies effectively. This emphasizes the urgency of addressing the skill gap and developing a talent pool capable of driving innovation and harnessing the potential of data science in the country.

The Rising of Data Science in Indonesia: Unlocking Opportunities in the Digital Era

Government and Industry Initiatives

Recognizing the transformative potential of data science, the Indonesian government has made substantial investments in data science infrastructure and research centres. Furthermore, universities and training programs have developed data science curricula to equip the next generation with essential skills. Public-private partnerships are also playing a pivotal role in promoting the adoption of data science across industries.

“Towards the goal of an Advanced Indonesia in 2045, there are still many opportunities for growth in Indonesia’s digital economy. The adoption of Artificial Intelligence (AI) in various economic sectors can accelerate the digitalization of the economy and become the driving force of the digital sector. This will open up new economic opportunities.” Rudy Salahuddin, Deputy Minister for Digital Economy, Manpower and SMEs, Coordinating Ministry for Economic Affairs of the Republic of Indonesia

Future Outlook

The future of data science in Indonesia looks promising. The continuous growth of the field presents vast opportunities for individuals and organizations to thrive in the digital era. However, to fully realize this potential, professionals must embrace a culture of lifelong learning and upskilling. As data science continues to evolve, its advancements have far-reaching implications for the Indonesian economy and society, paving the way for further innovation and development.


The rising prominence of data science in Indonesia represents a pivotal moment in the country's digital transformation journey. With the right support and nurturing from stakeholders, the data science ecosystem in Indonesia can flourish, driving innovation, empowering industries, and addressing societal challenges. As Indonesia embraces the power of data, it takes a significant step towards harnessing the full potential of the digital age, leading the way for a prosperous and data-driven future.

Ready to unlock the power of data science in your company? Contact us now to unleash the true potential of your data!


bottom of page